Name that flu

Here’s another example of a pundit adapting the Israeli swine flu story for his purposes: Journalism maven Roy Peter Clark at the Poynter Institute uses it to warn journalists about “language prejudice”:

If we have to name a disease, let’s come up with a name that defames neither man nor beast, nor is so scientifically technical as to be forgettable. I nominate “The Influenza of 2009,” or simply the “2009 Flu.” The date is accurate, and its feelings can’t be hurt.

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